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What Determines Top Apartment Marbella


March 13, 2010

I heard the other day a colleague ascerting that if all things were equal between a group of websites that the earliest site created on the Net would be the highest chosen in a set of search results. Something which is pretty hard to test, because ultimately its very unlikely that a group of sites could ever have everything equal. However the thought continued to ferment in my mind so I picked on a search phrase Marbella Apartments Spain I’ve used on a few occasions when selecting a good holiday in a location with lots of buzz!

The first thing which hits you on the most popular of search engines is that the total results given was in excess of one and a half million so surely, the top 10 carry a lot of weight, all have terms like “holiday rentals” “Villas to rent” “Marbella accommodation” and must each have major reasons for being listed. I have realised that the results change considerably depending if I am logged into my email account on the search provider and I thought what that means! Essentially, the provider is collecting my holiday apartments Marbella type phrases and what I click on thus drawing conclusions on what sorts of things I prefer to visit out of the lists that are served up. Is this good? I’m not sure… for instance what if I was truly open to any thing that might be presented to me from an adhoc search or a search looking specifically for a change… Would that result be influenced by a computer selecting a predefined set of sites based on existing preferences… quite possibly because when I’ve signed out, the results change quite a lot. I prefer to see what everybody else see’s when I’m conducting a search and dont need extra filtering because some logic in a computer is trying to second guess what I want to see.

However,back to the search in hand - Holiday Apartments Marbella. which is in Spain for those who’ve never heard of it. The titles shown in the results were all very similar and the descriptions had a fair amount of differing content but I looked into the dates that the sites were first created. I came across whosdomains which served my purpose and jotted down each domain and when it was first registered. I didn’t know what to expect when looking through the top 10’s list of dates created nor where it would lead me.

For this illustration I am Ignoring the months in each case… the run of years from number one to number ten goes like this: 2001; 1999; 2004; 2007; 2002; 1996; 2004; 2003; 1999; 2002. From the range of years and how they are as new as 2007 in position four yet 1999 in position 9, its clear that although they all have been around for a few years yet they dont have any direct order to age being the regulator to position. Have you heard of the phrase content is king? its something a lot quarters like to spout as the over riding decision factor and clearly a website with good content properly aimed at its target audience has to be a major benefit to both the site owner as well as the searcher. Looking back at the sites though, I can’t honestly say that is the leading fact either

So it seems that the original hypothesis about older sites do better in search engines is only a part truth…. to satisfy my curiosity I looked at a page set back amongst the 12 page of results and there were plenty of old sites back there too. Clearly its unlikely to get a brand new site to the front of any large search result data set. However there’s clearly many other things at play here in final ordering, including but not limited to, site recommendations between sites, order of words used in the website’s titles etc and maybe even some sort of calculation on how popular the site is through visitors on its pages. Could the search results mirror consumer fashions and trends? was Marbella a hit holiday resort for the glamorous seeking vacations in the upmarket end of Spain way before holiday makers flocked to Portugal for instance? Would my search raised different questions if I’d selected Algarve apartments instead? maybe have a look and join in with the opinions.

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